Monday, September 14, 2015

ahead of London Fashion Week, issues about 6ft model triggers row over 'anorexia


Since being scouted last year, she has quickly become fashion’s hottest property, posing for top couture brands like Alexander Wang, Prada and Gucci.
But with her very slender 6ft figure, Molly Bair has also reignited the row over ‘anorexia chic’ on the catwalk.
Images of the 18-year-old American model are already being posted on ‘thinspiration’ websites used by people suffering from eating disorders.
But there is increasing pressure on fashion houses to stop using very thin women with jutting bones to promote their latest garments.
Last week Conservative MP Caroline Nokes, who chairs the all-party parliamentary group on body image, launched a parliamentary inquiry into the effectiveness of the code and will consider if a law could better protect young women
.
She said the code used to regulate the age and BMI of models had ‘slipped a lot’ over the last six months, adding: ‘No one with a BMI of under 18 should be there.’
Brazilian model Ana Carolina Reston died after battling anorexia
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Brazilian model Ana Carolina Reston died after battling anorexia
This summer France voted to criminalise the use of models with a BMI of less than 18. Similar legislation is used in Spain and Israel but the British Fashion Council is yet to follow suit.
Leonor Perez Pita, director of Madrid fashion week, is one of many in the fashion world who believe London should introduce the same law.
She told The Sunday Times: ‘Of course it should. This rule should certainly be applied on as many catwalks as possible. Although fewer than 900 people are present at each one of the shows, these can be seen on TV and the internet. There are thousands of young girls watching them.’

Yesterday the chief operating officer of eating disorder charity B-eat, Lorna Garner, urged the organisers of London Fashion Week to respond to pressure from commentators ‘in a positive way’.
She said: ‘Beat is delighted that Caroline Nokes continues to press the agenda for real change. Clearly the media are keeping these strong messages in the public arena. 
'We hope these very clear messages are heard by the organisers of London Fashion Week and they respond in a positive way because they have the ability to make a significant impact.

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